diff --git a/themes/default/templates/wizard_settings.html b/themes/default/templates/wizard_settings.html
index c322313..b8dcbb8 100644
--- a/themes/default/templates/wizard_settings.html
+++ b/themes/default/templates/wizard_settings.html
@@ -25,21 +25,21 @@ <h5>Goblog Settings</h5>
                 <div class="mb-4 row">
                     <div class="col">
                         <label for="site_title" class="form-label">Site Title:</label>
-                        <input type="text" class="form-control" id="site_title" name="site_title" value="Jason Ernst">
+                        <input type="text" class="form-control" id="site_title" name="site_title" value="My Blog">
                     </div>
                     <div class="col">
                         <label for="site_subtitle" class="form-label">Site Subtitle:</label>
-                        <input type="text" class="form-control" id="site_subtitle" name="site_subtitle" value="Software Engineer">
+                        <input type="text" class="form-control" id="site_subtitle" name="site_subtitle" value="" placeholder="A short tagline">
                     </div>
                 </div>
                 <div class="mb-4 row">
                     <div class="col">
                         <label for="site_logo_letters" class="form-label">Site Logo Letters:</label>
-                        <input type="text" class="form-control" id="site_logo_letters" name="site_logo_letters" value="JE">
+                        <input type="text" class="form-control" id="site_logo_letters" name="site_logo_letters" value="MB">
                     </div>
                     <div class="col">
                         <label for="site_tags" class="form-label">Site Tags:</label>
-                        <input type="text" class="form-control" id="site_tags" name="site_tags" value="Decentralization, Mesh Networks, Robotics">
+                        <input type="text" class="form-control" id="site_tags" name="site_tags" value="" placeholder="Comma-separated topics, e.g. travel, cooking">
                     </div>
                 </div>
                 <div class="mb-4 row">
@@ -59,12 +59,12 @@ <h5>Socials: (leave blank if you don't want to display)</h5>
                     <!-- github -->
                     <div class="col">
                         <label for="github_url" class="form-label">GitHub URL:</label>
-                        <input type="text" class="form-control" id="github_url" name="github_url" value="https://www.github.com/compscidr">
+                        <input type="text" class="form-control" id="github_url" name="github_url" value="" placeholder="https://github.com/you">
                     </div>
                     <!-- linkedin -->
                     <div class="col">
                         <label for="linkedin_url" class="form-label">LinkedIn URL:</label>
-                        <input type="text" class="form-control" id="linkedin_url" name="linkedin_url" value="https://www.linkedin.com/in/jasonernst/">
+                        <input type="text" class="form-control" id="linkedin_url" name="linkedin_url" value="" placeholder="https://www.linkedin.com/in/you/">
                     </div>
                 </div>
 
@@ -72,12 +72,12 @@ <h5>Socials: (leave blank if you don't want to display)</h5>
                     <!-- x -->
                     <div class="col">
                         <label for="x_url" class="form-label">X URL:</label>
-                        <input type="text" class="form-control" id="x_url" name="x_url" value="https://www.x.com/compscidr">
+                        <input type="text" class="form-control" id="x_url" name="x_url" value="" placeholder="https://x.com/you">
                     </div>
                     <!-- keybase -->
                     <div class="col">
                         <label for="keybase_url" class="form-label">Keybase URL:</label>
-                        <input type="text" class="form-control" id="keybase_url" name="keybase_url" value="https://keybase.io/compscidr">
+                        <input type="text" class="form-control" id="keybase_url" name="keybase_url" value="" placeholder="https://keybase.io/you">
                     </div>
                 </div>
 
@@ -85,12 +85,12 @@ <h5>Socials: (leave blank if you don't want to display)</h5>
                     <!-- instagram -->
                     <div class="col">
                         <label for="instagram_url" class="form-label">Instagram URL:</label>
-                        <input type="text" class="form-control" id="instagram_url" name="instagram_url" value="https://www.instagram.com/compscidr">
+                        <input type="text" class="form-control" id="instagram_url" name="instagram_url" value="" placeholder="https://www.instagram.com/you">
                     </div>
                     <!-- fb -->
                     <div class="col">
                         <label for="facebook_url" class="form-label">Facebook URL:</label>
-                        <input type="text" class="form-control" id="facebook_url" name="facebook_url" value="https://www.facebook.com/jason.b.ernst">
+                        <input type="text" class="form-control" id="facebook_url" name="facebook_url" value="" placeholder="https://www.facebook.com/you">
                     </div>
                 </div>
 
@@ -98,12 +98,12 @@ <h5>Socials: (leave blank if you don't want to display)</h5>
                     <!-- strava -->
                     <div class="col">
                         <label for="strava_url" class="form-label">Strava URL:</label>
-                        <input type="text" class="form-control" id="strava_url" name="strava_url" value="https://www.strava.com/athletes/2021127">
+                        <input type="text" class="form-control" id="strava_url" name="strava_url" value="" placeholder="https://www.strava.com/athletes/you">
                     </div>
                     <!-- spotify -->
                     <div class="col">
                         <label for="spotify_url" class="form-label">Spotify URL:</label>
-                        <input type="text" class="form-control" id="spotify_url" name="spotify_url" value="https://open.spotify.com/user/csgrad">
+                        <input type="text" class="form-control" id="spotify_url" name="spotify_url" value="" placeholder="https://open.spotify.com/user/you">
                     </div>
                 </div>
 
@@ -112,12 +112,12 @@ <h5>Socials: (leave blank if you don't want to display)</h5>
                     <!-- xbox -->
                     <div class="col">
                         <label for="xbox_url" class="form-label">Xbox URL:</label>
-                        <input type="text" class="form-control" id="xbox_url" name="xbox_url" value="https://account.xbox.com/en-us/profile?gamertag=Compscidr">
+                        <input type="text" class="form-control" id="xbox_url" name="xbox_url" value="" placeholder="https://account.xbox.com/profile?gamertag=you">
                     </div>
                     <!-- steam -->
                     <div class="col">
                         <label for="steam_url" class="form-label">Steam URL:</label>
-                        <input type="text" class="form-control" id="steam_url" name="steam_url" value="https://steamcommunity.com/id/compscidr">
+                        <input type="text" class="form-control" id="steam_url" name="steam_url" value="" placeholder="https://steamcommunity.com/id/you">
                     </div>
                 </div>
 
diff --git a/tools/migrate.go b/tools/migrate.go
index 5515c08..c1a6279 100644
--- a/tools/migrate.go
+++ b/tools/migrate.go
@@ -321,10 +321,10 @@ func seedDefaultPostType(db *gorm.DB) {
 // overwriting existing values.
 func seedDefaultSettings(db *gorm.DB) {
 	defaults := []blog.Setting{
-		{Key: "site_title", Type: "text", Value: "Jason Ernst"},
-		{Key: "site_subtitle", Type: "text", Value: "Software Engineer"},
-		{Key: "site_logo_letters", Type: "text", Value: "JE"},
-		{Key: "site_tags", Type: "text", Value: "Decentralization, Mesh Net"},
+		{Key: "site_title", Type: "text", Value: "My Blog"},
+		{Key: "site_subtitle", Type: "text", Value: ""},
+		{Key: "site_logo_letters", Type: "text", Value: "MB"},
+		{Key: "site_tags", Type: "text", Value: ""},
 		{Key: "landing_page_image", Type: "file", Value: "/img/profile.png"},
 		{Key: "favicon", Type: "file", Value: "/img/favicon.ico"},
 		{Key: "custom_header_code", Type: "textarea", Value: ""},
@@ -599,15 +599,9 @@ func seedDefaultPages(db *gorm.DB) {
 
 	log.Println("Seeding default pages")
 
-	aboutContent := `I'm currently Principal Software Engineer at a startup working on mobile networks on phones. At the University of Guelph in Canada I hold adjunct Professor status and serve on the committee of several graduate students who are studying wireless networks and occasionally still co-publish research papers.
+	aboutContent := `This is your About page. Tell your readers who you are and what you write about.
 
-Prior to this I was a Senior Software Engineer at two different robotics startups in San Francisco (Rapid Robotics and Osaro). I was also the CTO and first developer at a startup in Vancouver called RightMesh which was building a mesh networking library for Android phones. During this time I was also an adjunct professor at the University of Guelph and was the industrial PI of a [$2.13M MITACS grant to improve connectivity in Northern Canada](https://betakit.com/u-of-guelph-left-investing-2-13-million-in-rightmesh-project-improving-northern-connectivity/), specifically Rigolet. RightMesh raised $30M in an ICO in 2018.
-
-Before that I was the CTO of [Redtree Robotics](https://montrealgazette.com/business/local-business/montreal-startup-ecosystem-fertile-playground-for-entrepreneurs) which was working on a robotics hardware software platform to enable plug-and-play swarm robotics. I started this company with a friend during grad school and we raised some seed funding from Real Ventures.
-
-I've won, sponsored, and mentored [hackathons](https://uwaterloo.ca/news/waterloo-student-wins-national-hackathon). I love to give [talks](https://www.bbc.co.uk/programmes/w3csvpcr) and present papers.
-
-I also enjoy driving, working on cars, video games, contributing to [open source](https://github.com/compscidr), cycling, running, and [travel](https://nomadlist.com/@compscidr).
+Edit it under **Admin → Pages**.
 
 [Tags](/tags) [Archives](/archives)`